We proudly invite you to be a part of our fourth annual Media Auction, where you can save big on print ads, media buys and other advertising opportunities. Bid on everything from graphic design to television time — all at a fraction of the market value. Attract more business and spend less doing it — that means more profit for you!

In just one evening, you could literally save thousands of dollars, all while enjoying endless refreshments and entertainment with a true auctioneer!

Below are a few FAQs and their answers. If you have any other questions, feel free to contact our Media Auction Chair, Gayle Hart.

BONUS: AAF-Jax members will receive 10 minutes of extra bidding time at the end of the silent auction.

Day: Wednesday, March 7, 2012
Silent Auction: 5:30 – 8:00p
Registration (Live Auction): 5:30p
Live Auction: 6:30 – 8:30p
Place: Florida Theatre
Admission: Silent Auction – FREE; Live Auction – $10 (includes complimentary beer and wine during auction)

What goes on at the Media Auction?

If you’ve never been to our Media Auction, here’s what you’ve been missing.

There are two simultaneous auctions: one live and one silent. The live auction is where you’ll find advertising, media and the like. If you’ve ever wanted to try a new form of advertising (or want to get a ridiculous deal on something), this is for you. And it’s not just for media buyers — it’s for anyone and everyone who owns, helps run or has buying power for a business, non-profit or special event.

The silent auction is pure entertainment. Open to the general public, it includes anything that would appeal to the masses — bottles of wine, dinners for two, jewelry, tickets to shows and sports events, cruises, spa packages and more.

For either auction, anyone can bid and anyone can win.

Why are you having it?

Our annual Media Auction serves multiple purposes. Proceeds from the event help fund our scholarship program for local advertising and graphic design students, as well as support our industry initiatives throughout the year (such as educational programs and annual events). It gives businesses — big and small — an opportunity to try media and services they might not have previously considered. And the event serves as advertising for companies who donate, since it is held in the beautiful Florida Theatre during one of downtown’s busiest events of the month: Art Walk.

Why — and what — should I donate?

There are lots of reasons, and pretty much anything can be donated. Besides making you feel good for donating (and who wouldn’t?), it gets your company in front of numerous potential customers and new businesses.

Donations can be of any value, from $1 to … well, there’s really no limit. There are two auctions you can be a part of: the live auction (with media-related items and items valued at $1,000 or greater) and the silent auction (with non media-related and otherwise “fun” items, valued below $1,000). Even if your company has nothing to do with providing advertising or media, everyone can benefit from advertising their business — which is essentially what you’ll be doing. Any good or service you feel represents your business would be a perfect item. And if you’re feeling generous, we’ll always appreciate more than one!

Does it cost anything to be a bidder?

The silent auction is free and open to everyone. Entry to the live auction is $10 per person and includes beer and wine, as well as a $10 credit toward your first live auction winning bid (bidders with a winning purchase during the live auction will have their entry fee of $10 applied as a credit toward the first item; limit one credit per winning bidder).

Okay, so I’m interested … but who else should go?

Let’s be honest, bidding is a whole lot more fun with a group. So even if you’re the one holding the purse strings, not much rivals the excitement of a friendly bidding war between groups, orchestrated by a live (and comedic) auctioneer! So bring your coworkers. Bring your friends. Bring your clients (heck, they suddenly may express interest in something new). And if they catch the bidding bug, they can venture over to the silent auction to try their hand at it.

So really the question becomes: Why wouldn’t you come?

What items are available for bid?

The following items will be part of this year’s auction. But check back often; we’re adding new items every day!

Live Auction

Silent Auction

February 11, 2012
7 to 11 p.m.
The Cummer Museum of Art & Gardens
829 Riverside Avenue

AAF-Jacksonville invites you to the 2012 ADDY Awards and Un-Masquerade Gala for a night of mystery, intrigue and the golden reveal, where the talent behind Jacksonville’s best advertising will be unmasked.

Doors open at 7 p.m.
ADDY Awards Presentation begins at 8:15 p.m.
Dancing and merriment to follow until 11 p.m.

Your ticket includes entry to the event, heavy hors d’oevres and two drink tickets. Cash bar. Open bar will be available at the door for an additional $10. Conventional and not-so-conventional masks encouraged. Tiffany Manning will be on hand to document the evening. Come dressed to impress, as the attendee with the best guise will be awarded the MASKY Award!

You can also also join and invite your friends the the event on Facebook!

Contact Aerien Kloske (akloske@brunetgarcia.com) for more information.

PLEASE NOTE:
Membership expires on December 31 of each year. Only those who have renewed their membership for the 2012 year are eligible for a member ticket.
Guests, spouses and significant others (even if accompanying a member) will need a non-member ticket.
Interested in becoming a member? Sign up here!

Jacksonville took it all the way to the top! We have had an unprecedented year with the ADDY Awards, showing incredible work at each level of competition. The National ADDY Awards were held as part of the Admerica National Convention this past weekend, June 4, in San Diego, CA. Clubs from all across the country convened to learn, discuss, meet and of course compete!

We are proud to congratulate the following Jacksonville members on their National ADDY wins!

St. John & Partners
SILVER – Wounded Warrior Project: Rocket Launcher Poster
SILVER – Wounded Warrior Project: Helicopters Poster

Brunet-Garcia Advertising & PR
SILVER – Players by the Sea: Building Design
GOLD – Brunet Garcia Advertising & PR: Block x Block Illustration
GOLD – Players by the Sea: The Full Monty Poster
GOLD – Players by the Sea: Poster Series

AAF Jacksonville was also proud to accept a national award for being a club with top ten increase in ADDY entries from the previous year.

Congratulations to everyone who participated this year! We are looking forward to The 2012 ADDY Awards to see what our local businesses, creatives and students will do next!

AAF Jacksonville would like to congratulate the local businesses, organizations, agencies and individuals who won ADDY Gold or Silver at the District Level. The AAF 4th District ADDY Awards Gala was held in Miami, Florida April 29 – May 1. Jacksonville had an incredible showing at the awards ceremony–one of the best in several years.

An additional congratulations goes out to Brunet-Garcia for winning two Best of Category ADDY Awards: Best of Advertising for the Arts and Sciences for Players by the Sea Theatre Poster Series, and Best of Elements of Advertising for Block x Block Illustrations. St. John & Partners also took home a Best of Category ADDY Award: Best of Collateral Material for the Wounded Warrior Project Poster Campaign.  It is an incredible honor to be represented by such outstanding industry professionals and advertising students.

PROFESSIONAL ADDY AWARDS

Brunet-Garcia Advertising & PR
GOLD
Block x Block Illustrations, Brunet-García Advertising & PR
Players by the Sea Poster Series, Players by the Sea
Bring Me Home on Christmas Day, Sulzbacher Center
SILVER
Cathedral Arts Video, Cathedral Arts Project
1 in 3 Brochure,  Jacksonville Public Education
The Women of Lockerbie Poster, Florida State College Jacksonville
Haiti Poster Project Series,  Haiti Poster Project
Block x Block Campaign, Brunet-García Advertising & PR
Block x Block Poster Campaign, Brunet-García Advertising & PR
Block x Block Poster: An, Brunet-García Advertising & PR
Block x Block Poster: Bird, Brunet-García Advertising & PR
Block x Block Poster: Chameleon,  Brunet-García Advertising & PR
Brunet-García Website,  Brunet-García Advertising & PR
‘Their Way Home’ Holiday,  Brunet-García Advertising & PR
The Full Monty,  Players by the Sea
Gem of the Ocean, Players by the Sea
Players by the Sea Identity, Players by the Sea
Players by the Sea Building Design, Players by the Sea

Burdette Ketchum
GOLD
Rayonier Conservation Brochure, Rayonier
Harbinger Website, Harbinger
SILVER
Harbinger Campaign, Harbinger
Perdue Office Interiors Website, Perdue Office Interiors

Dripsblack
GOLD
State of the Re:Union Commercial, Empire/State of the Re:Union

Greenhouse Studios
GOLD
Kape Pur – Packaging, Kape Pur
Kape Pur – Web, Kape Pur
Batson Cook,  Batson Cook Construction

Kohl Pictures
SILVER
Maybe It’s Time, Carnival Cruise Lines

On Ideas
SILVER
Halifax Health Heart Attack,  Halifax Health
Catlin Arctic Survey Campaign, Catlin Underwriters
Catlin Product Recall Campaign, Catlin Underwriters
Halifax Health #1 Direct Mail, Halifax Health

SBS Studios
SILVER
My Paper Boyfriend Game/Widget, National Campaign to Prevent Teen & Unplanned Pregnancy

SHEPHERD
GOLD
Void Magazine, Void Magazine
Yellow Jacket, Salt Marsh
SILVER
SHEPHERD, Shepherd
Void Magazine, Void Magazine

St. John & Partners
GOLD
Rocket Launcher Poster, Wounded Warrior Project
Foxhole Poster,  Wounded Warrior Project
Helicopters Poster,  Wounded Warrior Project
Wounded Warrior Project Poster, Wounded Warrior Project
Zaxby’s 20th Ann. “Trapped”, Zaxby’s
SILVER
St. John & Partners Holiday E-Card, St. John & Partners
Zaxby’s Birthday Celebration, Zaxby’s
PVC Pipe Poster,  Rose of Sharon Florist
Hot Water Bottle Poster, Rose of Sharon Florist
IV Bottle Poster, Rose of Sharon Florist
Rose of Sharon Florist Poster, Rose of Sharon Florist
Holiday ‘Scratch’ Banner ads, The Florida Lottery

Whittier Creative
SILVER
Fright Fest at Elitch Gardens, Parc Management

Wingard Creative
GOLD
Burrito Gallery Open Face, Gallery Restaurant Group
SILVER
Intuition Ale Works Tap Room, Intuition Ale Works

STUDENT GOLD ADDY AWARDS
Series of feature opening spreads – Tony Sasso, Flagler College
Annual report of non-profits -  Tony Sasso, Flagler College
Undo13 – Yoana Kochneva, University of North Florida

STUDENT SILVER ADDY AWARDS
Jack Daniels – Charles Robinson III, University of North Florida
Bear Paws Cozy Kit – Shauna Panczyszyn, University of North Florida

AdSplash
August 20, 2010

Let’s kick off the 2010-2011 AAF JAX year in style with AdSplash 2010! Get your team together for the golf tournament and then let’s party- beach front!

Golf Tournament
Ponta Vedra Inn Ocean Course
1pm Shotgun Start

Ponte Vedra Inn & Club (parking directly across the street)
6pm Beachfront Party
Sponsored by Jacksonville Scene w/ cornhole, beer pong, food, FREE BEER & DJ EL

Golf
$110 per person/$420 Foursome
Golf & party
$145 per person/$550 Foursome

Party
$45 member
$60 non-member

AAF National Conference 2010
June 10 – 12, Orlando, Florida

The American Advertising Federation urges you to participate in the AAF National Conference 2010 June 10-11, in Orlando, Fla. As the oldest and largest national advertising trade association, the AAF believes its role as “the unifying voice for advertising” has never been more important.

Nearly 1,000 advertising executives representing all industry segments—advertisers, agencies, media companies and service providers/suppliers—will gather at this must-attend event.

The Ad Expo allows you to showcase your products and services to a national audience of advertising industry decision makers. Almost half of the conference attendee base is composed of top management and marketing/communications directors and managers.

In addition, AAF’s conference program will deliver outstanding speakers, highly effective networking sessions, enthusiastic crowds and indispensable take-away value.

Attend the AAF National Conference 2010

4AAF Rally in Tally

April 6 – 7, 2010

Mark your calendar for the annual Rally in Tally Fourth District Conference. Bring your delegates and meet your legislators responsible for making the decisions that not only affect your region, but also the 4th District as a whole. Get your legislative chair and their committee working on setting up meetings with the various State Representatives and Senators in your district. For a list of your legislators and to find out which ones cover your area, go to http://www.4aaf.com/Government.cfm and click on the Find Your Local Legislator button.

Thursday, May 20, 2010
7:00 p.m.

Beach Bowl
818 Beach Blvd
Jacksonville, FL 32250

It’s that time of year again! So, bring your socks and Kingpin A-game . Your $20 ticket includes bowling until 10 p.m., shoe rental, 2 drink tickets and the buffet. Not to mention, your chance to win the Golden Pin. Remember, losing team wins the Golden Shoe…not as prestigious, but still pretty awesome.

Rules and Guidelines
$20 per person
Each team must consist of 4-6 people.
1st game: practice round
2nd game: scores count for competition
Winner receives the Golden Pin and bragging rights

Email kendall@floridatheatre.com with any questions!

04 District Four

21 AAF – Jacksonville

Annual Media Auction continues to grow!

AAF-Jacksonville presented its second annual Media Auction, “Advertising is Art” before a crowd of Art Walkers during a chilly evening on Wednesday, March 3, 2010.

An estimated 100 attendees enjoyed free-flowing refreshments, an endless array of hors d’oeuvres, a lively and comedic auctioneer and a lobby filled with this year’s local ADDY® Award-winning entries.

The evening boasted 16 fun, non media-related silent auction items and more than 50 media-related live auction items with values ranging from a few hundred dollars to more than $10,000. The bidding was competitive and entertaining, with bidders enjoying incredible bargains on valuable advertising opportunities. In all, the auction fetched more than $32,000.

In addition to being an exciting event, the Media Auction benefits a great cause. Proceeds help fund scholarships for local advertising and graphic design students, as well as help support AAF-Jacksonville initiatives throughout the year.

Membership has its perks, too. AAF-Jacksonville members got to enjoy an additional 10 minutes of bidding time at the end of the silent auction. Those familiar with the silent auction process realize how valuable this can be. Want to learn more about becoming a member? Contact Tyler Morris at tylerm@cilj.com.

If you would like more information about our annual Media Auction or would like to become a part of it in 2011, please contact Jennifer Hankey at jennifer.hankey@jacksonville.com.